Big Star Copywriting

Content Now Blog

Content strategy, digital marketing insights and industry trends

Are you thinking about throwing in the Twitter towel? Changing algorithms, fake news, rogue bots, trolls and reports of users closing accounts means there’s a perception the platform is losing…
Derryck | July 2, 2019
In the world of the printed word, copyright is well established and…
Derryck | January 8, 2019
Product descriptions are notoriously difficult to get right. As every single business…
Derryck | August 3, 2018
Writing product descriptions that accurately represent your products, generate consumer interest, and…
Derryck | May 8, 2018
Leading car park brand NCP came to us looking for help with:…
Derryck | March 1, 2017
CASE STUDY Content Marketing for Park Insurance - An insurance copywriting case…
Derryck | October 13, 2016
With 80% of restaurants shutting down within five years of opening it's…
Derryck | September 29, 2016
If you take a look at the product descriptions of any successful…
Derryck | August 16, 2016
Whole sit-com episodes, movies, books and other franchises have been dedicated to…
Derryck | August 4, 2016
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